Retail execution control

FMCG Retail Execution Software for Outlet-Level Discipline

Bring field-sales execution, outlet assignment, visit proof, manager review and trade marketing follow-up into one workflow.

30-dayPilot approach GPSOutlet visit proof PhotoAudit workflow
RetailSmart Command Center
Visibility84%approved proof
Promoters126tasks done
Merchandising92%checklist score
Outlet visit captured ASM review pending NTM approval complete
RetailSmart FMCG retail execution software logo

Workflow

How RetailSmart operates in the field

Sales and trade teams lose time when field proof, outlet progress, and review comments sit in scattered WhatsApp messages and spreadsheets.

Who it is for: For FMCG sales heads, trade marketing managers, ASM/ZSM teams, field-sales teams, merchandisers, and promoters.

  1. Upload outlet list
  2. Assign field users and managers
  3. Schedule tasks
  4. Capture proof and remarks
  5. Review territory dashboards

Capabilities and KPIs

Core capabilities with measurable execution signals

Core capabilities

Field-sales executionOutlet task assignmentGeo-tagged outlet visitsPhoto audit reviewASM and ZSM dashboardsException tracking

Measurable execution KPIs

Visited outletsCompletion rateRejected proofsAgeing by managerTerritory execution score

Indian FMCG use cases

Relevant general-trade and retail execution scenarios

New product launch tracking

Use RetailSmart to assign outlet-level work, capture proof, review exceptions and close action faster.

Outlet activation follow-up

Use RetailSmart to assign outlet-level work, capture proof, review exceptions and close action faster.

General-trade visit discipline

Use RetailSmart to assign outlet-level work, capture proof, review exceptions and close action faster.

30-day pilot

Start with a focused pilot before a larger rollout.

RetailSmart can be piloted with selected territories, outlets, field users, approval owners and dashboards. The pilot helps validate user adoption, proof quality, review speed and execution KPIs.

Start a 30-Day Pilot

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Related RetailSmart workflows

FAQs

Questions buyers ask before a RetailSmart pilot

Who is RetailSmart built for?

RetailSmart is built for FMCG brands, beverage companies, trade marketing teams, sales leaders, merchandiser agencies, promoter teams, and general-trade field execution teams.

Can RetailSmart run a 30-day pilot?

Yes. A 30-day pilot can start with selected territories, outlets, field users, visibility tasks, photo proof, approvals, dashboards, and price discussion after the use case is mapped.

Does RetailSmart replace Excel immediately?

RetailSmart can start alongside current Excel processes and gradually move outlet lists, assignments, approvals, audits, and dashboards into a controlled workflow.

Demo CTA

Ready to discuss RetailSmart?

Tell us the module you want to pilot: visibility programmes, merchandiser tracking, promoter management, photo audits, field sales execution or general-trade dashboards.